Advanced Connections*

Did you ever stop to think about how our offices and facilities speak volumes to customers before we’ve even had the opportunity to say a word? With that in mind, what sort of first impression might your office make on a prospective student? Below are some tips to help your office be more welcoming and make a great first impression.

Tips for Making a Great First Impression

• Try to set office hours that match students’ needs. If you routinely get late or early visitors, consider changing hours to accommodate them.

• Be sure people can find you. Post adequate signage and offer directions, even on your voice mail.

• Try to keep the main entrance door to your area open, if possible. If it must be closed, consider posting a welcome sign on the door itself.

• Try to reduce wait times as much as possible. If students must wait, try to make waiting areas comfortable and inviting.

• Provide a private area for dealing with sensitive issues.

• Think about the needs of all your guests. Who’s accompanying those whose needs you primarily serve –– parents, grandparents, younger siblings? How might you accommodate their needs?

• Decorate in ways that complement the image of the university. Keep visible clutter to a minimum.

And remember that making a great first impression doesn’t have to be costly either. Even the most elaborate and expensive decor simply can’t top a friendly face with a welcoming smile.

*Copyrighted material used by permission from USA Group Noel-Levitz.

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