Dr.
Ismet Anitsal
Office: 222C Johnson
Hall
Phone: (931)372-3471
Fax: (931)372-6249
E-mail: ianitsal@tntech.edu
Area: Marketing
Department: Economics, Finance and Marketing
Experience: Tennessee Tech, Assistant Professor,
2004-present
Taught marketing, management and quantitative methods courses at
The University of Tennessee, University of West Georgia,
Isik University and
Bogazici University.
Worked for Mudo, Metro, Spectrum, Pamukbank, Wal-Mart, and Desa in different positions from sales associate to CEO.
Research Interests
Services marketing with an emphasis on technology-based self-service options in retail environments. Specifically, service productivity, customer productivity, customer participation, service quality, customer value, and strategic planning with an emphasis on market opportunity analysis and strategy formulation.
Service
Member, MBA Executive Committee
Member, Instructional
Improvement and Faculty Development Committee
Awards
TBR Distance Education Innovation Award 2008 J.E. Owen Award for
Excellence in Research, 2005-2006
Alpha Kappa
Psi - The Professional Business Fraternity
The Alpha
Mu Alpha National Marketing Honorary
The Honor Society
of Beta Gamma Sigma
The Omicron Delta Kappa Leadership Honor Society
The Honor Society of Phi Kappa Phi
American Marketing Association - Sheth Foundation Doctoral Consortium
Fellow
Education
Ph.D. in Marketing, The University of Tennessee
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